Information for Event Managers
Why Choose Sharlene
"You and your audience will be motivated and inspired as I share stories of personal discoveries made during times of personal tragedy and business challenges."
"You will learn how I have been able to thrive regardless of the adversity.I will demonstrate how to implement immediate change for a future that thrives."
25 years’ experience in public speaking as;
a guest speaker,
mentor, coach, trainer.
Proven history of success in;
building a million dollar business,
practising what she teaches,
overcoming real life tragedies.
Core values are;
generosity and reliability,
enthusiasm and vitality,
striving to exceed expectations.
Delivers results by;
tailoring her message to meet your needs,
presenting practical concepts for immediate change,
genuinely wanting the best result for you and the audience.
How to Choose a Speaker
Entertainment VS Message
You'll need to decide on the blend of entertainment value and meaningful message that you want for your program. You'll find guest speakers who range from 100% entertainment value to those who focus almost exclusively on content with little entertainment value. Often you can find the exact blend that you're looking for. For example, if you wanted 70% entertainment value and 30% motivational message, many professional speakers can tailor their talk to fit your needs. Just let them know exactly what you want. If you're not sure what you want, discuss the options which your speaker might offer to you.
What are the needs of your audience?
Thorough knowledge of the needs of your group is essential in selecting the right public speaker. Does your meeting require that the audience leave with specific or technical information? Do you need a motivational speaker to inspire the group to sell? Are you looking for after-dinner entertainment with a message, or corporate entertainment for a conference closing session?
While talking with the Speaker, you may get a feel for his or her customisation skills. What kind of questions is the speaker asking YOU about the audience or organisational culture? Not every talk needs customisation but most professional speakers specialise in adding a personal touch.
Establish the time, date and budget
Start looking for a speaker as soon as the date for your meeting is set. Consider how much time you have to fill and where that time falls in your overall program. If your time slot is flexible, a professional speaker can often tell you the right amount of time for the job. A professional can also make recommendations about the order of topics/speakers if one presentation will follow another. (You may not want to follow a humorist with a detailed educational presentation.)
Interview your Speaker candidates
A professional speaker will be a real partner in this process. Often they will ask questions about the needs of your audience and what they can accomplish for you. Interview your speaker candidate over the phone, video conference or in person. Confirm that a potential speaker has addressed groups similar to yours. Talk with them about their experience. Find a motivational speaker who will tailor his or her presentation to your group.
Consider the investment and options
Hire a professional and you'll hire an ally. Good speakers understand that your reputation is riding on their performance as well as their reputation. When selecting your speaker, consider that you are not only paying for the time the speaker is on the platform but also for the hours spent researching, preparing and customising the presentation. Some speakers may negotiate their fees when they are doing more than one program for you or when they are allowed to sell their products. Ask about your options.
Get it in writing
You should have a letter of agreement or contract that clearly outlines the expectations of both you and your speaker. Consider:
• travel arrangements and transportation;
• accommodations and meals;
• fees, reimbursements and payment terms;
• whether you want the speaker to attend social events;
• if the speaker may sell products and if so, how this will be handled;
• an agreement on any audio- or videotaping of the presentation;
• cancellation policies;
• audio/visual requirements;
• and legal implications, if any, your contract may contain.